Visual Identity
& Digital Design
Specialist

Design with presence

supporting brands
that live online
and in real spaces

explore project  ->
A brand lives across every touchpoint,
in how it speaks, moves, performs, and connects.

From content and storytelling to identity,
digital presence, and tone of voice.
It all works as one.

This is where strategy meets design.
When it aligns, trust follows.

That’s where the real equity is:
Clear, Considered, Connected.

AI helps speed things up.
But the thinking? That’s still human.

How I
Support You.

Brand building

strategy & direction

Webdesign

content Support (ai - enhanced)

Brand Building

A visual language rooted in meaning.
Logo, type, colour, and layout—designed to express who you are and hold it all together.
Built to align across every touchpoint, evolve with your brand, and connect with the right people.
→ Logo & visual system
→ Brand guidelines
→ Typography & colour
→ Illustration

Strategy & Direction

Before the visuals come the values.
Positioning, tone, and narrative—defined with clarity and care.
So your brand knows what it stands for, and how it shows up—online, in print, and in person.
→ Brand positioning
→ Tone of voice
→ Messaging framework
→ Brand story

Webdesign

Websites that reflect who you are—and drive action.
Design Led, Clean, responsive, and built for performance.
Rooted in identity. Designed to convert.
Aligned with how people find you, engage with you, and become loyal to you.
→ Web design & build
→ UX/UI
→ Creative direction
→ Performance optimisation

Content Support
(AI-Enhanced)

Story-led content that builds trust and drives leads.
Visuals, templates, and tone—aligned across platforms for consistency and clarity.
AI where it helps. Human where it matters.

→ Social templates
→ Visual content kits
→ Caption systems
→ AI-supported workflows